Honestly, that farmer's market story is a perfect microcosm of how lazy marketing backfires. So many companies just spray and pray with their messaging, ignoring basic demographics like urban vs rural lifestyles. It creates unnecessary friction and wastes resources that could be used for actual engagement. We're drowning in generic ads because nobody bothers to segment anymore, and it's why people tune out almost everything.

Actually read a study where treated denim insulation passed standard fire tests, so calling it negligent seems off.