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My client call success rate went from 20% to 60% after I stopped sending generic proposals.

3 comments

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3 Comments
patriciah51
Stopped sending generic proposals" is what got me. I used to think volume was key, but that changed my mind.
1
nora_walker57
Yeah, volume feels like the right move at first. Then you realize you're just shouting into the wind. Customizing each one actually gets you in the door.
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mark_mitchell
Totally, you gotta make it about them, not you.
1