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Back when I started, my boss in Phoenix made us cold call from a paper list for 4 hours a day.
We'd get maybe one decent lead a week. Last year, I finally switched to building a real LinkedIn network and posting useful content about project management. After about 6 months, I was getting 2-3 inbound messages a week from people who actually knew my work. The difference was being findable and having a track record people could see. Anyone else make the jump from pure outbound to building an actual professional presence online?
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veraj536mo ago
Sounds good for some fields but cold calls still work for what I do. I get more solid leads in a day of calls than I ever did just posting online.
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ryan3696mo ago
What about all the hang-ups and rejections?
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terryk106mo ago
Totally! The hang-ups are just part of the game. You power through them because the next call could be the big one. It's a numbers thing that really pays off.
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