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Pausing ads on Sundays cut my costs big time
I was frustrated seeing ad clicks pile up on days my garage is shut. Now I only run ads Monday to Saturday, and my budget goes much further. What's your take on limiting ad hours for service businesses?
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jordan_webb1mo ago
You could even cut off evenings if folks don't book after hours.
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the_julia1mo ago
Stop cutting off evenings completely. Some customers need to book outside regular hours even if they can't reach you right away. Just adjust your auto reply to manage their expectations instead.
7
Wow, my cousin runs a food truck and had the same lightbulb moment last summer. He was paying for ads until 11 pm but his truck closes at 8. He switched it off at 7:30 and said his phone stopped ringing with calls he couldn't answer. Have you thought about tweaking your daily cutoff times too?
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