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Wasted $600 on a programmatic ad platform and got nothing
Signed up for this platform called StackAdapt back in March because their sales guy made it sound like magic for B2B targeting. I put $600 on account credit and built out campaigns with their account based lists and job title filters. After two weeks I had like 12 clicks and zero conversions. Their dashboard showed impressions but I'm pretty sure half of them were bots. Support kept telling me to tweak my audiences but I just burned through the budget in 18 days. Has anyone else had a bad experience with these self-serve DSPs or did I just mess up the setup?
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reese1243d agoMost Upvoted
I read somewhere that StackAdapt has been accused of inflating impression counts.
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johnson.faith3d ago
That "inflating impression counts" accusation sounds really concerning, hope it's not true for your sake.
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